As fierce as it may sound, die-cutting is not a violent undertaking. Its not a secret hazing test for becoming a printer, nor will any one be hurt because of it. Die-cutting is actually like making a cookie-cutter for your printed material. See, now don’t you feel better about it? Cookies! Okay, …
You’ve just started your business, or just decided to redesign your logo and stationery. Along with this you have some decent design software and work up your project exactly as you want it. You pick your colors from a Pantone book, and you are satisfied and excited with your work. Finally, you send…
Another week gone bye, and it seems Summer has all but departed and Autumn is here to stay. We are looking forward to a relaxing time with family and friends this weekend. Then we can shake off the laziness of the dog days and get back to hustling before winter arrives. As you get ready…
Sometimes at the shop we hear a business card customer say something like, “Hey, can I get my name to stick up? You know, something with dimension to it?” This request is pretty common, and luckily we have an inexpensive option available for customers who want their names and information to stick out…
Paper is an idea. We believe this wholeheartedly. Paper is a way to say something when you are designing, and a way to create an experience for your customers. Paper is an idea, and choosing a paper can say a lot about your business. As a small-run print shop here in suburban Philadelphia we…
Its been a wild week of weather, as it started off with a sudden turn to Autumn-like coolness, than a mid-week storm, and now an approaching hurricane. Oh, and did we forget to mention there was an earthquake!? We definitely felt the tremor pretty well here in the shop. Some of us have…
So you have this great new design for a postcard. Its perfect really, you’ve selected 3 beautiful PMS colors, found an amazing paper that you love and you cannot wait until your customer gets it in their hands. Because certainly their jaws will drop and they will rush headlong to give you their business. You…
If you are just starting to think about the printing process for new business cards or company letterhead than you may not yet have heard of prepress, if you are a designer you might dread the idea of someone pointing out problems with your work. Either way, prepress is one of the, if not the…
Digital, as the great marketing machines never forget to tell us, is the only everything for the future. Someday, they say, all the work we do will be digital, and the world will be better for it. One can only hope its true. Certainly as an industry, printing has been massively and irrevocably altered…
If there is one look of puzzlement we know better than any other here at cutpasteandprint, it is the look of confusion we see on customers when we tell them their files don’t separate. Separations are a big part of our day here at the shop. We are constantly receiving files and making sure…
