One thing everyone wants to add to their promotional materials are photographs that pop and show just how important and impact-ful your business can be. Of course, if you can afford to hire a professional photographer that’s great, but certainly it isn’t always within budget. Luckily, there are plenty of sites out there…
Once again its cloudy and rainy around the shop today. So we are passing the time just cutting some business cards.
As fierce as it may sound, die-cutting is not a violent undertaking. Its not a secret hazing test for becoming a printer, nor will any one be hurt because of it. Die-cutting is actually like making a cookie-cutter for your printed material. See, now don’t you feel better about it? Cookies! Okay, …
Another week gone bye, and it seems Summer has all but departed and Autumn is here to stay. We are looking forward to a relaxing time with family and friends this weekend. Then we can shake off the laziness of the dog days and get back to hustling before winter arrives. As you get ready…
Sometimes at the shop we hear a business card customer say something like, “Hey, can I get my name to stick up? You know, something with dimension to it?” This request is pretty common, and luckily we have an inexpensive option available for customers who want their names and information to stick out…
Paper is an idea. We believe this wholeheartedly. Paper is a way to say something when you are designing, and a way to create an experience for your customers. Paper is an idea, and choosing a paper can say a lot about your business. As a small-run print shop here in suburban Philadelphia we…
So you have this great new design for a postcard. Its perfect really, you’ve selected 3 beautiful PMS colors, found an amazing paper that you love and you cannot wait until your customer gets it in their hands. Because certainly their jaws will drop and they will rush headlong to give you their business. You…
If you are just starting to think about the printing process for new business cards or company letterhead than you may not yet have heard of prepress, if you are a designer you might dread the idea of someone pointing out problems with your work. Either way, prepress is one of the, if not the…
Digital, as the great marketing machines never forget to tell us, is the only everything for the future. Someday, they say, all the work we do will be digital, and the world will be better for it. One can only hope its true. Certainly as an industry, printing has been massively and irrevocably altered…
There are plenty of great sites out there to get you inspired to create a new design to promote your business. But when it comes to the hard work of making your design a physical reality, then consider these printing tips for making it work in print. Mind the bleed Do you have an…
