You’ve just started your business, or just decided to redesign your logo and stationery. Along with this you have some decent design software and work up your project exactly as you want it. You pick your colors from a Pantone book, and you are satisfied and excited with your work. Finally, you send…
So you have this great new design for a postcard. Its perfect really, you’ve selected 3 beautiful PMS colors, found an amazing paper that you love and you cannot wait until your customer gets it in their hands. Because certainly their jaws will drop and they will rush headlong to give you their business. You…
If you are just starting to think about the printing process for new business cards or company letterhead than you may not yet have heard of prepress, if you are a designer you might dread the idea of someone pointing out problems with your work. Either way, prepress is one of the, if not the…
Thread, staples, wire or glue. When you are laying out a book, a pamphlet or a catalog remember to consider how your work is going to be bound. It is vital to have your binding method in mind when you start to design your project. Each way of binding has its own idiosyncrasies…
Around here we love all the numerous choices and possibilities available in paper. We love all the different textures, weights, colors and uses associated with each paper and eagerly suck up information related to them. In short, we are a bunch of paper geeks. Two words you will often hear associated with paper…
When you are having something printed for yourself or your business, such as your letterhead or business cards, you will no doubt have an idea in your mind of how that should look as a finished product. And as with any creative print project, the options are numerous. One thing you will encounter initially is…
Gripper is a printing term that doesn’t seem that important for your print design. But it is important to your printer, so what does it mean? You have a great vision of your design, you’ve worked it all out in InDesign. You’ve chosen your PMS colors, searched through tons of paper samples, and made…
Welcome to the first in a series of mini-lessons on printer’s terminology. We’ll start with Bleed a classic term that we get questioned about here at the shop all the time. Okay, to start, don’t panic. Despite this seemingly menacing name, no one will be getting hurt in this explanation – we think. Bleed is…
