Well, we are deep into the holiday season and we have a few customers stopping by the shop to get postcards and greeting cards printed to send to family and friends for the holiday. These are always fun jobs and a welcome break from more usual business cards, letterhead and stationery. Some of the…
If you have done any printing on press, than you may have heard the term dot gain bandied about. Or, if you haven’t heard it from your printer, then you may have seen it as an option in In Design, Photoshop or some other design related software. At first glance you might think dot…
When you work with graphics for printing you immediately notice that, wherever or however you work on them, there are more options than you can possibly know all about. There are options in cameras and software to add a color, alter light, alter line, control the printing, to control appearance on screen…
“Are you printing that with a spot or is it in process?” By far the most frequently asked questions we have at the shop are those about color. Which color to choose and why. And always questions about the difference between spot and process colors. Today we offer a brief explanation. Spot…
Just this past week while a few friends and I were getting together for the evening, one friend announced that she would have to stop out for a minute or two to ‘meet’ with her boss. It was early evening here, so we gave her a fair round of ribbing, as the evening was…
When we tell customers that we do a lot of offset printing in 1, 2 or 3 colors, some designers will cringe thinking that it can be nothing but a creativity-limiting process. We of course beg to differ. Printing in 3 colors is often liberating and inspiring for designers and results in some magnificently…
One thing everyone wants to add to their promotional materials are photographs that pop and show just how important and impact-ful your business can be. Of course, if you can afford to hire a professional photographer that’s great, but certainly it isn’t always within budget. Luckily, there are plenty of sites out there…
Once again its cloudy and rainy around the shop today. So we are passing the time just cutting some business cards.
As fierce as it may sound, die-cutting is not a violent undertaking. Its not a secret hazing test for becoming a printer, nor will any one be hurt because of it. Die-cutting is actually like making a cookie-cutter for your printed material. See, now don’t you feel better about it? Cookies! Okay, …
You’ve just started your business, or just decided to redesign your logo and stationery. Along with this you have some decent design software and work up your project exactly as you want it. You pick your colors from a Pantone book, and you are satisfied and excited with your work. Finally, you send…
