Often on this blog we encourage designers and other readers to get out and look at paper. We want you to pick up and feel the papers you are choosing. It is important to see how a paper looks in different light and how it feels in your hand. Part of this is looking through…
Die cutting can be a fantastic way to help your print design stand out. But how do you prepare your work to be die cut? Today we lay out the basics. Custom die cutting is one of the most unique ways to finish a print project. From simple shapes to complex and intricate cut outs,…
Design for Print vs. Design for the Web. Sometimes it feels like a fight, but it doesn’t have to be. Just mind the differences and design with the end in mind. There is no such thing as a graphic designer who only does design for print or only for the web. These days designers have…
Selecting printing paper for a project can be overwhelming. There are a nearly limitless number of variations available. Even seasoned commercial print veterans can get confused. Today we look at two types of paper that are an easy source of misunderstanding. Text and writing paper.
Coated papers are everywhere in the printing industry. With a variety of available finishes, coated papers allow for all kinds of applications. We’ve previously talked on this blog about the differences between uncoated and coated papers. These are the two major families of paper that we use in the printing industry. The advantage of coated…
This post is part of a continuing series about the many and varied paper types that are available. Today we look at Bond paper one of the most common types of paper around the office.
Paper textures play a big role in how a printed work looks when complete. It can affect everything from how bright a color looks, to how the ink fills the paper, and how a printed material feels in your customer’s hands.
Paper is an idea, not just a package. When you select a paper you are choosing a voice that will communicate to your customers and audience. So what is it saying? Everyone seems to know that they want a nice heavy paper for their business card – something weighty and solid with nice texture. And…
When you are planning printed materials for a client there are thousands of options to consider. From style, to fonts, to images, to colors, it can all get a bit overwhelming. Paper choice is a key consideration not to be forgotten. We feel paper is a great place to start your next project. Here are 5…
Paper Types – A word or two about text and cover. There are so many paper types that a person could go crazy trying to figure out what they all are and why they exist. There are hundreds of years of tradition involved with paper, and it might take a historian to clarify all the…
