Part of marketing your business should be to stand out. You want to create something that will stand out, be valued, and be engaged with. In print you aren’t limited to a screen or a one-size fits all device. You don’t have to settle for familiar forms and sizes. You can get better print, all…
Even with constant emails and social media notifications, the power of well designed print still reins supreme. The facts are beginning to point to catalogs and booklets as one of the most effective marketing strategies. In early July stories began to circulate on the internet that Amazon would be releasing a holiday toy catalog. According…
When it comes to print design, investing in quality is just that – an investment. If you try to go cheap, you have to remember that you get what you pay for. Bad Design Wastes Money! And it can have long term affects to your brand, sales, and bottom line. It is easy to say…
What does it take to choose a font for a print project? What kinds of things do you need to consider before you commit a font to print? Today we present a few quick tips to consider as you make a decision. If you’re like us, you love fonts. You scour the web looking…
Your business is great. You work hard and you do great things. Your small business is part of the engine of this economy. But, there’s a problem we need to discuss. Your design is terrible and it’s hurting your business. As printers we’ve had a lot of small business people come to us with logos…
What if there was one trick you could use in your next print marketing campaign that could immediately increase the reach and value of your marketing? There is a way, but it’s not a trick. It’s the melding of print technology and a classic component of goods sales and marketing. Dale Carnegie once said that…
Does print size for your design project matter? We say absolutely! When you are planning a new print design project one of the first questions you should consider is print size. Whether you are planning a mailing, a handout, a booklet, or any project it is easy to fall back on standard print sizes. A…
Bare windows? Blase signage? Is it time for your small business to up its window display game? Why not consider printing full color paper banners from cutpasteandprint to add some color and pizazz to your business. Over the next several months, we will be spending some time on this blog exploring products and services that…
Everyone wants fast printing. You have clients to meet, products to market, and sales to make. We understand. You don’t have time to wait for your printing to get done. You need fast printing and you need it now. That said it is important to remember that printing is a manufacturing process. When you want…
Heavy coverage. It is an expression you may hear from time to time in the printing industry. Sometimes it may come with a frustrated look from a pressmen, or you may hear it as a warning. Today we look at heavy coverage in printing, what it means, and how it can affect a printed piece….
