Kitchen Promotions: Marketing your business in the heart of the home

In an average day, adults in the United States spend between 3 and 5 hours in the kitchen. It is the most important and most used room in the house, and it is the key area to focus your promotional product marketing.

We have all heard that the fastest way to a man’s heart is through his stomach. While we certainly have never tested this old adage, it seems to point to a truth that every one (not just men) love to be cooked for and love to eat.

In fact, the statistics for all Americans show clearly that the kitchen is the heart of the house, the room that we spend more time in than any other. It is a prime spot to focus your promotional product marketing efforts. According to PPAI, the Promotional Products Association International, 82% of people have more than one promotional product in their kitchens. Further 58% of those people keep that product around for more than a year.

That means repeated exposure for your brand. Each day kitchen products get used again and again. In some cases they sit on the counter, or stuck to a refrigerator door, ready to be used, thought about, and seen.

Here is a brief video from PPAI itself that lays out the benefits and possibilities of promotional products for in the kitchen.

Imagine small branded items such as a refrigerator magnet, bag clip, or a pizza cutter custom printed with your company. These are useful products that almost everyone has a need for at some point. When they do need it, they will see your business.

Of course, small products are just the beginning. You can also consider a counter top kitchen appliance like an espresso machine branded with your company. They make a perfect gift as a come-on for a new customer, or as reward for continuing loyalty.

Click on one of the images on this page to learn more about that item, or click here to visit our Kitchen and Home promotional product catalog.

Of course, our team is always ready to help you and your business or organization find the perfect promotional product to market your product. Give us a call today at 215-364-3898 to get started.

cutpasteandprint Printing, graphic design, binding, and promotional product specialists in Huntingdon Valley, PA. We proudly serve the Bucks and Montgomery County areas with superior quality, great customer service, and a commitment to getting you and your the best possible printed materials. Our services include: Digital Printing, Offset Printing, Graphic Design, Promotional Items, Bindery, and Copying.